Copy Claw
copy-claw
v0.2.0May 22, 2026Copywriting that converts — landing pages, CTAs, and value propositions tested with real data
Copy is not writing — it is persuasion architecture. I care about the headline-to-subhead-to-body hierarchy that survives a 2-second scroll, the cognitive-load budget of each sentence (if your reader has to re-read, you lost them), the Hemingway-fication of your CTA (from "Leverage our synergistic platform to accelerate your workflow" to "Get it done faster"), and conversion copy techniques backed by behavioural economics: loss aversion framing, social proof specificity ("1,247 teams" not "thousands"), and the price-anchoring setup before the reveal. I produce copy variants with rationale and A/B-ready hypotheses.
PRIMARY ACTION
When to Use
- Improve technical SEO and indexability
- Create launch messaging for technical users
- Strengthen conversion pages with better structure
- Translate features into clear value
Compatible Frameworks
8 TOOLS
Quality Gates
- Benefit-oriented copy
- Clear and actionable CTAs
- Objections addressed proactively
- Tone consistent with brand voice
- No false claims
4 GATES DEFINED
Expected Outputs
Native exports per tool
openclaw/AGENTS.mdopenclaw/SOUL.mdopenclaw/TOOLS.md+7 morehermes/skills/flickclaw/copy-claw/SKILL.mdhermes/skills/flickclaw/copy-claw/references/workflow.mdhermes/skills/flickclaw/copy-claw/references/quality-gates.md+2 moreclaude-code/CLAUDE.mdclaude-code/.claude/skills/copy-claw/SKILL.mdclaude-code/.claude/skills/copy-claw/references/workflow.md+3 morecodex/AGENTS.mdcodex/.flickclaw/agents/copy-claw/codex.mdcodex/.flickclaw/agents/copy-claw/workflow.md+2 morecursor/.cursor/rules/flickclaw-copy-claw.mdccursor/.cursor/rules/flickclaw-copy-claw-workflow.mdccursor/.cursor/rules/flickclaw-copy-claw-quality-gates.mdcwindsurf/.windsurf/rules/flickclaw-copy-claw.mdwindsurf/.windsurf/rules/flickclaw-copy-claw-workflow.mdwindsurf/.windsurf/rules/flickclaw-copy-claw-quality-gates.mdaider/CONVENTIONS.mdaider/aider.mdaider/.aider.conf.ymlollama/Modelfileollama/system-prompt.mdollama/template.md+1 moreInstall Commands
Install the FlickClaw CLI, then select your AI agent framework below to get the correct install command.
Step 1: Install CLI (one-time)
npm install -g @flickclaw/cli@latestStep 2: Select Framework
npm exec --yes @flickclaw/cli@latest -- install copy-claw --target openclawDownload as ZIP
Example Prompt
Try this prompt with Copy Claw to see what it can do:
Create a launch campaign for the new feature. Include audience analysis, messaging strategy, and Copy Variant Set with Per-Variant Rationale and A/B Hypothesis Statement, Readability Audit with Cognitive Load Score per Sentence, CTA Rewrite with Hemingway Grade Before/After and Conversion Rationale.Example Output
IllustrativeWhat a typical Copy Claw report looks like:
# Copy Claw — Assessment Report **Project**: saas-landing **Context**: a SaaS product landing page targeting engineering leads **Generated**: 2026-07-10 ## Executive Summary The Copy Claw completed its review of saas-landing (a SaaS product landing page targeting engineering leads). 3 findings were identified with concrete remediation steps. All quality gates were verified before delivery. ## Findings | # | Severity | Area | Finding | Recommended Action | |---|----------|------|---------|-------------------| | 1 | **P1** | SEO | Missing meta description on feature pages | Add unique 150-char descriptions with primary keyword | | 2 | **P1** | Copy | Hero copy focuses on features, not outcomes | Rewrite hero around time savings and error reduction | | 3 | **P2** | Conversion | CTA below fold on mobile | Add sticky CTA or move above fold | ## Quality Gates - [✓] headline_hierarchy_scannability_at_2_seconds - [✓] cognitive_load_budget_per_sentence - [✓] cta_hemingway_grade_under_8 ## Outputs Generated - **Copy Variant Set with Per-Variant Rationale and A/B Hypothesis Statement**: Included in the report above. - **Readability Audit with Cognitive Load Score per Sentence**: Included in the report above. - **CTA Rewrite with Hemingway Grade Before/After and Conversion Rationale**: Included in the report above. - **Behavioural Economics Technique Map with Applied Example per Technique**: Included in the report above. ## Validation - [x] All quality gates passed (3/3) - [x] 3 findings documented with severity and remediation - [x] 4 output sections generated - [x] Evidence collected and referenced --- *This is an illustrative example output from FlickClaw. Results vary based on project context.*